Vodacom to launch VOD platform
Vodacom will launch a new video-on-demand platform early in the new year called Vodacom On Demand, which will host content from a range of content providers.
Vodacom will launch a new video-on-demand (VOD) platform early in the new year called Vodacom On Demand, which will host content from a range of content providers.
As part of the planned launch, the mobile operator has reached deals with DStv parent MultiChoice and MultiChoice sister company ShowMax, among others, Vodacom CEO Shameel Joosub revealed at the group’s interim financial results presentation in Johannesburg on Monday.
Joosub said the new platform is meant to stimulate both Vodacom’s fibre-to-the-home broadband services as well as drive additional mobile traffic.
Vodacom On Demand will be available through the Web, and through iOS and Android apps, the company said. The platform will offer subscription and transactional VOD solutions and linear streaming, and provide third-party integration.
Plans will be available that include the data needed to stream content, Joosub said. Customers can charge access to their Vodacom bills, he added. The full service will be launched early in the new year.
At the same time, Vodacom has said it is refreshing its Video Play app aimed mainly at prepaid users.
Video Play offers predominantly local content, with delayed downloads that take advantage of idle time on the network.
Each piece of content is delivered within an hour at a low fixed fee that includes the cost of the data, Vodacom said. — © 2016 NewsCentral Media
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