Comments on: Social media’s risk and reward http://www.techcentral.co.za/social-medias-risk-and-reward/13933/ South Africa's quality technology news source Wed, 08 Feb 2012 10:23:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Ken Goldstein, Worldwide Media Liability Manager, Chubb Group of Insurance Companies http://www.techcentral.co.za/social-medias-risk-and-reward/13933/comment-page-1/#comment-6615 Ken Goldstein, Worldwide Media Liability Manager, Chubb Group of Insurance Companies Tue, 20 Apr 2010 19:34:20 +0000 http://www.techcentral.co.za/?p=13933#comment-6615 Great post, Gisele. While many marketers see social media as a useful way for companies to form more personal connections with their customers/clients, there are risks involved, especially where reputation is concerned. Dave Carroll’s video is a perfect example of the power of social media and a reminder that companies in all fields need to think before they tweet, post, etc. My company, the Chubb Group of Insurance Companies, is hosting an online crowdsourcing event next week to discuss the business risks associated with social media. Any professional with an interest in contributing to a dialogue about managing these risks can learn more and register here: http://bit.ly/b8XvyL P.S. I think you will recognize the musician featured in the video invite! Great post, Gisele. While many marketers see social media as a useful way for companies to form more personal connections with their customers/clients, there are risks involved, especially where reputation is concerned. Dave Carroll’s video is a perfect example of the power of social media and a reminder that companies in all fields need to think before they tweet, post, etc.

My company, the Chubb Group of Insurance Companies, is hosting an online crowdsourcing event next week to discuss the business risks associated with social media. Any professional with an interest in contributing to a dialogue about managing these risks can learn more and register here: http://bit.ly/b8XvyL

P.S. I think you will recognize the musician featured in the video invite!

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