Cell C returns Vodacom’s fire

The mobile operator has announced new price cuts to international calls in retaliation against rival Vodacom.

Added by Craig Wilson on 24 October 2012.
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Alan Knott-Craig

If anyone had any doubt that there is a price war going on in SA’s mobile market, Cell C’s latest cut to international call rates should put those doubts to bed. The company has announced a promotional rate of 85c/minute, billed per second, to 50 international destinations until end-January 2013.

The new rate has undercuts Vodacom’s recently launched promotional offer of 89c/minute to 51 destinations, which expires at the end of December.

Vodacom customers need to opt in to enjoy the new rates the lower rates and have to pay R5/month for the privilege. Cell C customers will automatically be charged the new tariff when making calls to any of the countries the promotion covers.

“We promised we would better the rate if our competition responded to our standard international call rate, and we have,” says Alan Knott-Craig, Cell C’s CEO. “Now, with the 85c promotion, Cell C customers can truly experience the lowest international call rate in SA from a mobile phone.”  — (c) 2012 NewsCentral Media

Share this article

  • http://twitter.com/CliveO2bcool CliveO

    Great competition at last, it works for us. Not like Telkom. Eskom, SAA, SA Airports and petrol prices.

  • John Mitchell

    OK OK OK, you’ve convinced me, I’m moving to Cell C :)

  • http://www.facebook.com/wtembe Wandile Tembe

    I wanna see a big LTE map from any network. Well done to Vodacom on LTE and well done Cell C for low call rates. And I must say well done MTN for never sending my statements on time.

  • http://twitter.com/geoff4l Geoffrey Hunt

    I don’t need cheap international calls, rather keep reducing data prices. Student.

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